Thursday, March 13, 2014

Quality (of diving, food, accessories, life ...)

The Best Bicycles! Unbeatable Prices!

This is more of a linguistic exercise. In the past most languages conveyed very similar message when using the word quality.
However, when Far East Asia countries entered the global market, nobody bothered to check what they understand by “quality”.


a) shit
b) worthless shit
c) completely worthless shit
d) shit, so worthless that even permanent residents of graveyards start to cry

They use these different varieties of “quality” to improve consumption rate in these countries. If a new car survives distance of a more than 65 kilometers without falling apart, proud owner gets his two minutes on national TV.

And what has the price of rice in these countries to do with you (or me)?
Well, our brave markets jumped into this perversity as a fly into a puddle of buffalo excrement.
Today this new use of word quality is used all over the globe. Europe, USA, north, left, right, south...

This can lead to annoyance and even to serious issues.
Many patients would call it annoying, when surgically implanted pacemaker would go berserk after two months.
Even more annoyance will likely cause new European directive that minor surgeries will not be performed any more by overpriced European doctors, but by competitively priced imported butchers (for safety of the population, these butchers will have to sign a statement that they are really good).
However, this things our brain-washed and consumption-oriented society can easily swallow.
Way more serious becomes when I buy a “cheap quality” vanity mirror and it shows instead of my pretty face a stupidly looking aging wild boar...

Maybe it's time for some action.
Don't panic, I'm not starting a crusade, not a fearless ranting in my favorite pub, not even a genocide.
All I propose is just a good, old economical tool.
Boycott.
Boycott anything that smells, performs, acts, smells... as a piece of garbage.
Boycott global entrepreneurs that adopted zero quality syndrome.

However, quality test of dive shops (all self declared members of highly reputable scuba agencies) in Pemuteran, Bali has been cut short when Chuck Norris fainted.

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